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10/01/2012
Twitter strategies come to life with new interface
Potential social media reach is made stronger through a redesign of brand pages on Twitter
03/01/2012
Social media trends have been outlined for 2012
Internet marketing experts will continuously see the social media trends develop and change
02/01/2012
Blogging becomes an undeniably strong platform
Businesses should not ignore the powerful influence of Blogging
31/12/2011
Wordpress becomes the most popular platform for Bloggers
Multimedia use throughout blogs is defining the medium.
30/12/2011
Bloggers are identifiable through four key profiles
The creation of blogger profiles gives definition to the popular social media medium
23/12/2011
Display Advertising expenditures jump 15.8%
Spend on internet advertising grows slowly but investment is declining - Stephanie Clark
23/12/2011
More and more companies will begin to explore social media in 2012
48% of companies in the UK regularly use social media, and this number is set to rise throughout the year
21/12/2011
Sharing in 2011 - a banner tells it all
Web sharing is now massive in its impact on reputation and ranking - take a look at this high value market research on it
20/12/2011
Its not just marketers that need to learn about social media
The UK Police force need to become better at monitoring social media following the London riots
19/12/2011
Break Media has disclosed that digital video advertising spend has increased
There are a number of reasons for the growth of video advertising
09/12/2011
Twitter plans major revamp
Social Media site Twitter has had to defend itself after receiving criticism from users
05/12/2011
Social media remains the least trusted advertising platform
Consumers feel the do not trust social media as advertising format as marketers adopt uniform approach
02/12/2011
Fair Trading to investigate Groupon
Promotional offers site Groupon is being investigated after breaking advertising regulations
29/11/2011
F-Commerce goes from strength to strength
Facebook store has grown 8.8% since it was established says the IMRG
29/11/2011
Workers reject social media banned environments
Social media increases effectiveness as an employee from the younger generation
28/11/2011
Facebook crackdown on bespoke advertising
Facebook 'eavesdrops' on users and takes into account religious and political orientations
24/11/2011
comScore shows social media growth
Social media has grown 44& over the past year across five leading EU markets
17/11/2011
Social Media is still having trouble convincing companies
The adoption of social media is proving more complicated for some than others
04/11/2011
Internet Advertising doesn't have to cost the earth
'Difficult' social media still evades companies
28/10/2011
Twitter has problems when signing up Big Business
Some companies are committing substantial faux pas on micro-blogging site Twitter, which could be damaging their relationship with customers.
28/10/2011
1/4 small businesses HATE social media
Company survey shows pleasure with Facebook
25/10/2011
Concern over use of social media involves FERMA & IRM
Firms still wary over social media
11/10/2011
Food, entertainment and drink sectors buy the most Facebook ads
Firms look to target consumers when in a relaxed mood
05/10/2011
Online Advertising takes dominant share of overall budgets
Online advertising grows strongly
06/09/2011
Plan ahead if you want a good Xmas 2011
Preparation is the key to profit during the run-up to Christmas
02/09/2011
You need more than just 'likes' to get business
Brands should look to increase interaction on social media platforms
30/08/2011
Companies using email marketing should integrate social media
Email marketing coupled with social media can be a recipe for success
18/08/2011
SME's fail to use social media effectively
Business are failing to utilise social media to gain business
18/08/2011
Don't fall into the email marketing trap
E-mail marketing should be made more personal if businesses want to get the most from it
12/08/2011
Fasthosts incorporates SEO to help companies gain rankings
TrafficDriver SEO will perform vital tasks on behalf of website owners
11/08/2011
SEM is just as important as social media
E-marketing is more important than social media, says internet marketing consultant
28/07/2011
FMCG's using SEM increase brand and ad awareness
The Internet Advertising Bureau has released new research highlighting the distinct role of online marketing in building brand awareness
27/07/2011
DME Automotive integrates websites to improve usability by Catherine Ferguson
It needed a more effective design both for its web and mobile sites to deliver better functionality
22/07/2011
The Student Room grows faster than than any other
The Student Room was the fastest-growing website at the small and medium-sized enterprise level, according to Experian Hitwise.
15/07/2011
Spotify launches State side after European Success
European music streaming service Spotify could take customers away from Apple's iTunes as it launches in the US at long last.
13/07/2011
Internet continues to grow at the fastest rate of any medium
ZenithOptimedia predicts global ad spending to return to its pre-recession peak this year, led by rising internet marketing budgets.
12/07/2011
Facebook sees CPC increase by 22%
Cost per click advertising is expected to nearly double in 2011, compared to last year for Facebook, showing the strength of brand presence on the social network.
07/07/2011
Facebook launches chat feature, just one week after Google
Facebook and Skype have ended months of speculation by confirming a collaboration on a new video product.
06/07/2011
Huffington launch overshadowed by News of the World
Huffington Post UK debut may have been eclipsed by the News of the World scandal, but media experts are already sceptical of its future success.
30/06/2011
+1 technology will set business aside from competitors
Google Analytics now enables webmasters and internet consultants to track performance and traffic in relation to the social media tool, +1.
29/06/2011
Google+ differentiates because it distinguishes relationship type
Google is hoping to appeal to online users' desire to distinguish between different types of contacts, but the social networking venture is marred by the failure of 2010's Buzz.
27/06/2011
Social Media stimulates Olympics interest
Organisers of the London Olympics are fully committed to using social media sites such as Twitter and Facebook to raise the 2012 event's profile.
27/06/2011
Internet consultants have more reason than ever to recommend Facebook
Facebook continues to prove itself an ever more useful tool for marketers online, but for retailers the social media site is becoming a sure-fire way of attracting traffic
22/06/2011
Yahoo will still be used despite Facebook growth
Facebook is set to overtake Yahoo as the biggest display advertising performer for 2011 in the US, but marketers are expected to be keen on diversification.
16/06/2011
No campaign can succeed without Social Media
Analysts have forecast internet marketing spending to increase substantially over the next four years, with a growing focus on social media presence.
13/06/2011
Marketing and PR critical to helping businesses grow
Small firms could benefit from more training to improve advertising and marketing skills, perceived as crucial for growth.
09/06/2011
Social media ads not engaging consumers
Advertisers are still struggling to convert social media users into shoppers successfully, although research suggests trust and security is still a concern.
27/05/2011
Global corporations still have no Twitter presence
Some companies are committing substantial faux pas on micro-blogging site Twitter, which could be damaging their relationship with customers.
25/05/2011
TweetDeck sells for £25million
The rumoured sale of TweetDeck to Twitter has captivated the internet world for the last few days, which is a sign of how valuable the common sense application has become.
24/05/2011
LinkedIn endangers brands and business owners accounts
Two cookie vulnerabilities have been exposed on LinkedIn, which could prove damaging to the site as well as its business users
23/05/2011
Facebook for Teaching?
Mark Zuckerberg has courted controversy by suggesting that Facebook could be used as a way for children to study and learn together online.
23/05/2011
Entrepreneur suggests social media school environment
Mark Zuckerberg has courted controversy by suggesting that Facebook could be used as a way for children to study and learn together online.
17/05/2011
Facebook check-ins represents substantial percentage
New research on smartphone use from comScore adds to the growing body of evidence that suggests it is vital for companies to optimise content for mobile services.
26/04/2011
Yahoo! acquires IntoNow to bolster video marketing
Yahoo! is looking to tap into the growing mobile internet market and increase video advertising with the acquisition of a TV sharing app.
19/04/2011
Google UK reps hold keynote presentation at Catalyst
The Catalyst Europe conference next month will attract a variety of e-commerce experts.
14/04/2011
Real Time content sites worth £billions
Research is indicating that updates on Facebook, Twitter, LinkedIn and other real-time content sites could be worth billions of dollars a year to advertisers
13/04/2011
Bebo trys to build itself back up
Bebo, the troubled social network that has seen subscriber numbers fall behind Facebook, is hoping to go back to its youthful roots with a new website design.
05/04/2011
Obama's website promotion heavily incorporates social media
US president Barack Obama has changed his online campaigning methods, incorporating Facebook more closely on his website as he pushes for re-election.
25/03/2011
Twitter not as big as we thought
Twitter may not be as big a platform for managed emarketing as people may assume, if the latest figures are anything to go by.
16/03/2011
'Social Media' aided purchasing
Search engine optimisation providers may be sought as a means of combining managed emarketing initiatives with social media for great results.
14/03/2011
Advertising and Marketing Revenues Rise
The Direct Marketing Association has asserted that email and social marketing are still top of the priority list when it comes to website promotion.
03/03/2011
Facebook has largest share of US ad revenues
Over one in every five US display dollars will go to Facebook this year, making it stronger and more profitable than Yahoo!, according to eMarketer research.
25/02/2011
Study: Social media budgets
The AMA and Duke University have discovered that managed emarketing campaigns are increasing spending on social media, even though it is tough to integrate.
24/02/2011
SEO and PPC preferred over social media
The use of SEO, PPC and email marketing are still seen as way more effective than the newer platform that social media provides, new research highlights.
23/02/2011
Uplift in sales worth possible £8bn
Retailers who do not embrace social commerce will collectively lose 20 per cent of the market over those who work with the technology, a survey has warned
17/02/2011
Annual SEM Awards choose its new winners of industry
A leading online marketing publication in the US has named the winners of its fifth awards ceremony, with strong competition hotting things up this year.
07/02/2011
Audi feature Twitter # in ad
Audi A8 Super Bowl ad features a world-first Twitter hashtag meme to promote its new take on luxury design - but did it have the desired effect?
04/02/2011
Email Marketing is still more effective than social media
Businesses engaged in a course of managed emarketing should never overlook email's potential, as it still gives the best return on investment, ForeSee claims.
02/02/2011
Social Media is becoming far more utilised
Brands are begging to take more of an interest in the advertising potential of social media at a time when Facebook and Twitter are undergoing significant changes.
01/02/2011
Facebook Deals promotes the 'Wisdom of Friends'
Facebook Deals has the potential to revolutionise the way customers shop and think about brands in the everyday lives, but will it take off?
26/01/2011
UK tops e-commerce in Europe
Businesses ought to focus their attentions on ecommerce in the UK if they are to gain a definite share in European spending, according to a new report.
25/01/2011
Twitter soars through 2011
The amount of money being put into Twitter as part of managed emarketing will soar in 2011 as part of an initiative to reap the benefits of the channel.
21/01/2011
LinkedIn peaks after secondary auction
The importance of LinkedIn as a social networking tool has been highlighted in a secondary exchange auction this week, according to Bloomberg.
18/01/2011
Fraudulent orders are increasing
Businesses operating through websites have been warned that nearly two per cent of all transactions result in fraud, following the publication of new statistics.
17/01/2011
ROI to be determined through social media outlook
As social media becomes a greater part of website marketing, it is becoming more important for businesses to get return on investment, eMarketer has found.
30/12/2010
Social Media search terms top the charts
Social media is proving increasingly popular among internet users, with related terms making up the bulk of the top ten most searched-for phrases, according to Hitwise
21/12/2010
Twitter becomes a profitable platform
Twitter has been valued at $3.7 billion (£2.38 billion), underlining how the social network - and others like it - is becoming an ever-more viable platform for businesses.
20/12/2010
Financial worth of Myspace proves costly for Google
The decline of MySpace has been underlined by a new advertising deal with Google, showing its slide in terms of website promotion and sales.
15/12/2010
Online grocery shoppers display more brand loyalty
Grocery shopping online is being driven by convenience and relevancy rather than access to special deals, suggesting marketers have yet to fully seize on opportunities.
10/12/2010
Social Media Deployment
Around three-quarters of businesses are using social media as a means of website promotion and marketing to the masses, it has been discovered.
08/12/2010
Why do consumers follow brands via social media?
Companies must ensure they do their best to integrate Facebook into website promotion, otherwise social networking could be lacklustre for business.
01/12/2010
Stella McCartney Redesigns Webpage
In order to attract more customers to her stylish boutique online, Stella McCartney has targeted the internet community with a full website redesign.
25/11/2010
Facebook use by Big Companies
Listen to their story first-hand
22/11/2010
Potency of Facebook shown through US figures
Facebook has become the most visited website in the US, and looks set to build on this position in the UK and across the Atlantic with its upcoming email service.
16/11/2010
Facebook POA: Full Service Communications
Facebook may have signalled the end of messaging as we know it, with its new proposed service incorporating most forms if communication online.
15/11/2010
Social Networking takes the predominant role in Emarketing
Managed emarketing will go through drastic changes that will affect the use of both emails and social networks, Gartner has claimed.
11/11/2010
Fortune 500 embraces corporate Twitter
Significantly larger numbers of America's biggest companies are embracing social media in 2010, while blogs are continuing to prove a popular marketing tool.
05/11/2010
LinkedIn enables brands to enhance their presence
LinkedIn will give businesses a new opportunity to promote themselves using a new Company Pages tool.
04/11/2010
Augmented Reality launched by Nestle
Nestle's new augmented reality Nesquik website promotion is hoping to capitalise on social media viral attention to raise awareness of its brand.
02/11/2010
Twitter launches advertising planted with timelines
Twitter set for a slow roll-out of its latest Promoted Tweet scheme, which is the first intended to place adverts directly into user timelines.
28/10/2010
Social Media value continues to rise
Social media strategies are beginning to prove their value to businesses, with audiences accessing sites through mobile and coming to expect a level of interaction from brands.
22/10/2010
Facebook faces Privacy backlash
Facebook takes further steps to improve user privacy and clamp down on advertising data misuse, following a spate of accusations.
14/10/2010
Stay in control of your Company's Reputation by Blogging
If you don't participate in social media, your company's reputation is at the mercy of your competitors and disgruntled clients.
14/10/2010
Bing integrate more elements of Facebook
Bing will integrate elements of Facebook into its search results to personalise users experience, including improving people searches and getting recommendations.
05/10/2010
Monetisation of Twitter continues to be sought
Twitter is set to enhance advertising potential on its website by introducing targeting technology (Mark Richards)
04/10/2010
Investment in Social Media set to rise
While businesses are increasingly waking up to the marketing potential of social media, a new report suggests budgetary and cultural constraints remain in many companies.
25/09/2010
Take care how you 'advertise' in social media
More than any other marketing channel, social media needs strategy and honesty (John Burns)
20/09/2010
Opengraph move by Facebook
Give up your location and you will be tracked and advertised to (Catherine Ferguson)
17/09/2010
Now is the time to think about the 2012 Olympics
New search terms will become popular for a few months. Gain a good position now (Catherine Ferguson)
17/09/2010
Social Networking key to promoting product sales
A social networking presence could be more important to many retailers than they realise, with recent research demonstrating how much customers use these sites.
15/09/2010
Marketing budgets being inceased to include social media
Social media now an established part of companies' SEO activities (John Burns)
15/09/2010
Twitter's consumer friendly facelift
Twitter is set to make it easier for users to share photos and videos online in a bid to improve site stickiness and simplify
14/09/2010
Small companies have a potential edge in social media
Personality is more important than strategy when marketing in social networks (Kate Billinghurst)
14/09/2010
Which social sites people use is bound to change
There will be shakeout in a crowded market and some sites will evolve their features better than others (Catherine Ferguson)
13/09/2010
Best way to get links for search ranking
Combination of interaction, promotion and SEO (Craig Swallow)
08/09/2010
Big brands given an edge by Twitter
How will Twitter users will react to advertising tweets isn search results? (Craig Nicholson)
07/09/2010
Social media becoming 'a workplace norm'
The need for explicit social media policies and strategy (Craig Swallow)
07/09/2010
Measuring digital marketing 'remains a challenge'
How is your company measuring its social media marketing success?(John Burns )
06/09/2010
Monitoring social media comments on your company
Addressing negative comments can give good brand image (Catherine Ferguson)
04/09/2010
The marketing use of retweeting
Twitter offers firms a low cost (time and money) entry into the world of social media (Catherine Ferguson)
02/09/2010
Twitter starts to evolve
Twitter bucks the trend for Social Media Sites (Steve Swallow)
01/09/2010
Social Media messages more acceptable
Mobile devices and social media made for each other (Craig Nicholson)
31/08/2010
Facebook alters default security settings
Facebook's 'instant personalisation' program made optional (John Burns)
28/08/2010
Twitter 'has a firework effect'
Advantages of Twitter over Facebook (Kate Billinghurst)
27/08/2010
Emarketer Webtrends and Cineworld
Marketing response on social media sites becoming more important (Kate Billinghurst)
25/08/2010
Positive results of having a social media policy
Employees social media activity and company interest (John Burns)
24/08/2010
Time online trend in the UK
Social Networking as a percentage of total time online (Craig Nicholson)
23/08/2010
Facebook Marketing Success Summit 2010: Online 5th - 26th October
The world’s largest Facebook event designed to empower marketers and small business owners to master Facebook marketing (Tony Thornby)
14/08/2010
Promoted Tweets not yet a competitor for Adwords
Is Twitter offering marketers something useful or just interesting, or both? (John Burns)
12/08/2010
SEO becoming better understood
Social Media seen as good for brand building and SEO (Kate Billinghurst)
12/08/2010
Google and Facebook popularity highest in UK
Both sites have had a considerable boost in traffic, with Facebook being one in six of all online pages viewed. Research also suggests a possible saturation point.
10/08/2010
Half-hearted social media ineffective
Social Media a great tool for increased PR (Kate Billinghurst)
02/08/2010
Social Media found to help productivity
75% of north American companies now using Social Media (John Burns)
31/07/2010
Customer relationship development via the megaphone is dead
Social media provides firms with a better measure of brand reputation (Mark Richards)
30/07/2010
Facebook Open Graph allows social mapping
People's preference combinations become more accessible (Mark Richards)
23/07/2010
Social media 'crucial' to election campaigns
The latest UK general election showed the impact of web based crowds
13/07/2010
Response to social media comments needs to be treated seriously
Complaints 'can be contained through social networks'
05/07/2010
Social media spawns new opportunities
Social media advertising is here to stay (Catherine Ferguson)
24/06/2010
Don't replace email marketing with social media
Have you ever tried integrating email with social media? (Catherine Ferguson)
22/06/2010
Greater education needed on web security
Do you understand privacy settings on sites such as Facebook? (Kate Billinghurst)
21/06/2010
How much influence do you have in Twitter?
Do you have a Twitter influence strategy? (Kate Billinghurst)
18/06/2010
SMEs choosing social media marketing, poll shows
Is your company leading the way by having a presence on social media sites or getting left behind? (Mark Richards)
16/06/2010
How to find the best audience for your advert
New Adwords facility to aid targeting (Emma Furze)
16/06/2010
Children's awareness of social media dangers
Kids ignoring social media age restrictions (Mark Richards)
11/06/2010
The impact of Google Social Search on SEO
Top ten search ranking even more important (Emma Furze)
10/06/2010
Social media marketing - the one to watch?
Marketing strategies need to integrate social media (John Burns)
08/06/2010
Having a social media strategy delivers results
Social media marketing 'often underestimated' (John Burns)
05/06/2010
Where to find .........the best blogs
Unashamedly copied from suggestions made by The Times - Blogs to be enjoyed if nothing else (Tony Thornby)
24/05/2010
Email marketing 'can be complemented' by social media
Have you thought about combining email marketing with social media? (Mark Richards)
14/05/2010
ASA to regulate social media marketing
How can social media marketing be better regulated? (Emma Furze)
03/05/2010
Twitter's popularity continues to grow
What site had 21.8million unique visitors in Janaury 2010? (Steve Swallow)
30/04/2010
Facebook application a favourite with petrol heads
Volvo sees social media crucial for a customer niche
29/04/2010
Twitter to take a leaf out of Google's ad book?
Is the new Twitter ad service likely to work? (Emma Furze)
26/04/2010
Are forums the secret to successful website design?
Have you tried integrating an online forum into your website? (Mark Richards)
16/04/2010
University study reveals the benefit of Facebook pages
Facebook fan pages boost business from certain customers (Kate Billinghurst)
15/04/2010
Twitter introduces Promoted Tweets advertising
Will Twitter's new Promoted Tweets resonate with its users or not? (John Burns)
25/03/2010
Google Social Search - the launch that almost went un-noticed
You will have noticed more social media results in general search results, but did you know about this dedicated social search capability.
25/02/2010
Marketers 'underestimating email's importance'
Are you still making use of email marketing? (Mark Richards)
25/02/2010
Google Buzz to be included in real-time search
Is Buzz just another source of advertising revenue for Google? (Mark Richards)
24/02/2010
Social media advertising report published
Do you market your company on sites such as Twitter? (Sarah Adie)
23/02/2010
Social media budgets revealed
How much do you spend on social media? (Kate Billinghurst)
18/02/2010
Social media budgets on the increase
Do you make use of social media? (Steve Swallow)
10/02/2010
Facebook - Nielsen collaboration launches in UK
Nielsen Brandlift to help brands monitor marketing impact (Sarah Adie)
06/02/2010
Social Media is here to stay
Social media advertising is proving its worth in sales as well as brand awareness - for B2B as well as B2C (Tony Thornby)
03/02/2010
How targeted is your advertising?
Will you increase your social media expenditure this year? (Sarah Adie)
20/01/2010
Prioritise your social media relationship building
How do you use social media to attract consumers?
14/01/2010
High website ranking for the iPhone
A list of the brands making the most of social media marketing has been published. (Sarah Adie)
12/01/2010
The three stages of social media marketing
This may help substantiate return on investment. (John Burns)
08/01/2010
Social media website promotion 'on the rise'
Is your budget going to increase next year? (Mark Richards)
04/01/2010
Companies need a Strategy for their use Social Media
Each company should decide which social media activities are relevant to them and will deliver what they need (Tony Thornby)
30/12/2009
UGC now important for all companies
Will you incorporate user-generated content on your website? (John Burns)
17/12/2009
Managed emarketing trends set forth
Which of these will you adopt in the coming year? (Craig Nicholson)
16/12/2009
Best website promotion strategies revealed
Which of these does your business employ? (Steve Swallow)
15/12/2009
Internet consultants 'will incorporate social data' in search
How will one analyst's predictions affect your business practices? (Tom Musk)
11/12/2009
Internet marketing consultants 'neglecting mobile internet'
Are you using social media more? (Mark Richards)
10/12/2009
Yahoo extends Facebook partnership
People may now find it even easier to maintain social networks on the web (Andy Carter)
07/12/2009
Twitter Sales Leads by Tweet Intent not just Keyword
A 15 keyword business would need 90 individual Twitter searches to produce what WeCanDo.biz’s Twitter Sales Leads tool produces in seconds (Tony Thornby)
05/12/2009
Social media 'influencing purchasing decisions'
Social media's influence on buying decisions is growing (Craig Nicholson)
04/12/2009
Social media 'good for businesses'
Brands need to consider the best ways to use this in their advertising strategies, it has been suggested (Kate Billinghurst)
30/11/2009
SEO and social media 'beat banner ads'
Social media and search engine tactics are better at engaging customers than banner advertising, experts have advised (Andy Carter)
21/11/2009
Benefits of social media features outlined
Kate Billinghurst wrote: Have you considered adding social media aspects to your website?
20/11/2009
Consumers 'open to social media marketing'
Advertising on social networks may be very effective
06/11/2009
Google adds to search offerings
Catherine Ferguson wrote: A new feature lets users search for their friends' content
02/11/2009
Survey highlights benefits of social sharing
Kate Billinghurst wrote: Do you allow your marketing emails to be shared on social networks?
30/10/2009
Figures reveal popularity of social network advertising
Andy Carter wrote: Telecoms firms and retailers are two groups that use social media marketing
29/10/2009
Ecommerce sites 'need to focus on social media'
John Burns wrote: Businesses have been advised to tap into sites such as Facebook
21/10/2009
Survey reveals Facebook popularity
Mark Richards wrote: Social networking site comes top in new Experian Hitwise table
18/10/2009
Social Media usage by Sex and Age
Are your potential new customers there?
10/10/2009
FTC updates to affect blogs
The changes will clamp down on the use of blogs as marketing tools.
02/10/2009
Twitter co-founder comments on advert usage
Steve Swallow wrote: Biz Stone has used a conference in Los Angeles to talk about the future of advertising on the platform.
30/09/2009
Social media adverts 'achieve lower click-through rates'
The results challenge social media advertising trends.
24/09/2009
Social networks 'to be valuable in 2010'
John Burns wrote: Sites such as Facebook and Twitter look set to help advertisers achieve their goals, it has been suggested.
14/09/2009
Twitter usage surprises market
Tom Musk wrote: Could a similar trend be seen among UK users?
12/09/2009
Twitter paves way for advertising
Mark Richards: Will you be using Twitter for advertising purposes?
07/09/2009
Survey highlights Twitter's 'popularity gap'
Tom Musk wrote: Are the friend-rich getting richer on Twitter?
05/09/2009
Nokia partners with Facebook for 'lifecasting' service
Kate Billinghurst wrote: Will the service be a hit with Nokia users?
03/09/2009
Living Streams speaks at National Social Media Conference
Tony Thornby wrote: I'm honoured to be recognised as a leading consultant within WSI
31/08/2009
Facebook updates privacy policy
Tom Musk wrote: Do you think the changes are needed?
28/08/2009
Twitter dominated by business users, finds survey
Andy Carter wrote: Do you use Twitter for business or pleasure?
27/08/2009
Survey reveals social network opinions
Mark Richards wrote: Do you feel social media usage has a positive or negative impact?
24/08/2009
Twitter to roll out analytics service
Craig Nicholson wrote: Would a Twitter analytics service be useful to you?
20/08/2009
OFT to conduct internet advertising study
Will you be offering your views to the OFT?
19/08/2009
Firms 'not doing enough' to measure social network ROI
Tom Musk wrote: Do you feel there is room for improvement when measuring the ROI of social network marketing?
15/08/2009
Twitter announces retweet function
Andy Carter wrote: Will your usage of Twitter change as a result?
09/08/2009
Facebook announces FriendFeed purchase
Tom Musk wrote: What has Facebook got planned for FriendFeed?
03/08/2009
Search engine marketing 'most effective' new platform
Craig Nicholson wrote: Does search represent the future of advertising?
24/07/2009
Guide for marketers launched by Twitter
Kate Billinghurst wrote: Do you use the micro-blogging website for web analytics?
21/07/2009
Twitter media coverage 'worth close to $50m'
Andy Carter wrote: Twitter generated millions of dollars worth of free publicity over the last 30 days.
07/07/2009
Firms 'not using blogs to their advantage'
John Burns wrote: Are businesses failing to take advantage of their blogging potential?
27/06/2009
How firms organise for social media
Kate Billinghurst wrote: Can company organisation have a significant impact on social media success?
26/06/2009
Habitat apologises for Twitter faux pas
Can Habitat recover its reputation following its misguided marketing campaign on Twitter?
18/06/2009
Analyst: Twitter search data now meaningful
Kate Billinghurst wrote: Will Twitter's success result in a sea change for search engine optimisation?
17/06/2009
Facebook tests real-time search
Dipika Patel wrote: Can Facebook successfully follow in the footsteps of rival network Twitter?
15/06/2009
Rumours swirl over new Google search service
Mark Richards wrote: Can Google outdo Twitter when it comes to real-time search?
09/06/2009
Facebook customised URLs - get yours - vanity or essential?
Steve Swallows wrote: Facebook is allowing users to customise the URL of their profile with the launch of Facebook Usernames on June 13th.
08/06/2009
Twitter to verify accounts to fight imposters
Dipika Patel wrote: Twitter has announced plans to launch a new feature that verifies user accounts to ensure they are not being set up by would-be impersonators.
04/06/2009
Study: Most tweets posted by 10% of Twitter users
Andy Carter wrote: The majority of posts on Twitter are made by a minority of users, new research has found.
03/06/2009
Just how much will Twitter change the business world?
Tony Thornby wrote: WallStreet24/7 has outlined examples of 10 likely and important impacts in the next 2 to 3 years. Read our 350 word precis before the 4,000 word original.
01/06/2009
Twitter 'holds opportunities for Gen Y marketers'
Dipika Patel wrote: Less than one-quarter of 18 to 24-year-olds use Twitter, new research has suggested.
29/05/2009
Is Google Wave an update of the Mexican version?
Tony Thornby wrote: No but it is a major development flagging the next generation of internet based communications (inc email)
27/05/2009
Facebook valued at $10bn following Russian investment
Dipika Patel wrote: Facebook has received a market valuation of $10 billion (£6.3 billion) after a Russian firm purchased a 1.96 per cent stake in the website for $200 million.
25/05/2009
'Social media offers new opportunity for online marketers'
Steve Swallow wrote: Social networking websites can create opportunities for data-savvy online marketers, according to an expert.
22/05/2009
Social media 'to boost' online retail
Mark Richards wrote: Online retail companies could benefit from the massive popularity of social media networks in the future, provided firms are able to develop ways to harness the medium's opportunities.
20/05/2009
Twitter not looking at ads for monetisation
John Burns wrote: Twitter co-founder Biz Stone has revealed that the website is not currently considering using advertising as a way of making money.
15/05/2009
UK web users flock to Facebook
Catherine Ferguson wrote: The top ten UK websites accounted for almost half of all online time last month, new figures have revealed.
11/05/2009
Major changes planned for Twitter search
John Burns wrote: Twitter is planning to ramp up its search offering by indexing the pages to which links within tweets lead, it has emerged.
04/05/2009
Twitter search goes real-time by Kate Billinghurst
Twitter has announced the launch of a new real-time search feature displaying the latest trends on the site.
02/05/2009
Most Twitter users 'are quitters' by Dipika Patel
The majority of new Twitter users do not return to the site after a month, according to new figures. But the question is why?
01/05/2009
Twitter - expert panel offers view of its business use by Tony Thornby
Tweets can flag service issues, reflect reputation and contribute to company – market interaction. Ignore Twitter at your peril.
15/04/2009
Facebook surges in popularity in Europe by Steve Swallow
Facebook is continuing to see rapid growth within Europe, according to new figures from comScore.
15/04/2009
Facebook surges in popularity in Europe by Steve Swallow
Facebook is continuing to see rapid growth within Europe, according to new figures from comScore.
31/03/2009
Twitter updates Replies feature by Dipika Patel
Twitter has announced that its Replies feature is now called Mentions.
27/03/2009
Twitter 'progressing plans' for premium accounts by John Burns
Social networking site Twitter is reportedly moving ahead with plans for premium accounts.
24/03/2009
Facebook bows to user feedback on redesign by Andy Carter
Facebook has said that it will implement a number of changes to its homepage following user feedback on the original redesign earlier this month.
21/03/2009
New Facebook website design 'a failure' by Kate Billinghurst
Facebook has failed to win the approval of some of its users with its latest redesign, it has been suggested.
20/03/2009
Global growth predicted for social networking ads by Mark Richards
The market for ads on social networking websites will continue to grow globally over the next four years, according to eMarketer.
10/03/2009
Social networking now bigger than email by Dipika Patel
Social networking is now a more popular activity than email, a new study has revealed.
23/02/2009
Internet marketers 'missing out' on social network potential by Craig Nicholson
Internet marketers could do more to utilise social networks, it has been suggested.
19/02/2009
Social networking 'booms' in Europe by John Burns
New research has revealed that the majority of European internet users are registered with a social media site - what an opportunity !
14/02/2009
Twitter - is it useful or a waste of time ? by Tony Thornby
Use of Twitter is exploding. Opinion is divided whether this is a good or a bad thing.
09/02/2009
User-generated content - unsafe for businesses by Craig Nicholson
An eMarketer report has claimed that marketers and advertisers may not find user-generated content a safe option.
20/01/2009
Social media sites 'should make money from their users'
YouGov has suggested that social media sites should try to make money out of their audience by using advertising.
09/01/2009
Converting to social marketing
The benefits of website promotion via social media have been voiced by communications firm Nortel.
05/01/2009
Social media can reach 'a critical mass audience'
It has been claimed that social media can be used to reach large volumes of people in order to advertise he likes of tourism.
01/01/2009
Mobile internet expansion praised by BBC man
A BBC journalist has praised recent innovations in the mobile internet market, particularly with regard to laptop computers
29/12/2008
FSA uses internet to warn of festive food hazard
A food safety body has chosen to use a viral internet marketing campaign to advise consumers on the dangers of eating leftover Christmas food.
19/12/2008
'Marketers should embrace social media sites'
The owner of an online sticker website has advised marketers to embrace social media sites to boost their company's SEO rankings.
12/12/2008
HR departments 'must embrace social media to avoid missing out on talent'
It has been claimed that HR departments should embrace social media if they are to recruit the best talent.
11/12/2008
Blogs purely for SEO are 'doomed to failure'
It has been claimed that blogs used by businesses purely for SEO purposes will inevitably fail.
08/12/2008
Advanced planning 'essential to avoid negative online publicity'
Marketers have been advised that planning ahead to avoid unforeseen blunders will help them avoid negative publicity on the web.
01/12/2008
Facebook Connect to create social web
Facebook's new programme Connect could create a social web whereby users can advertise sites themselves to their "friends".
17/11/2008
Social and mobile networking to give 'better returns' on online marketing spend
A private equity firm in New York has claimed that mobile and social networking platforms will produce greater returns on online marketing investment.
13/11/2008
Microsoft announces updates to make services easier to use
Microsoft is to launch its new Windows Live service aimed at providing one central programme to connect digital content from various platforms and websites providing an easier and simplified tool for users.
07/11/2008
YouTube set to stream feature-length movies
YouTube, supported by a major Hollywood film company, is expected to stream feature-length movies within 90 days.
28/10/2008
Blogs 'more trustworthy than social ads'
An industry survey suggests that blogs can be more influential in securing user purchases than adverts on social networks.
17/10/2008
Social media now a tool for brands
Blogs have evolved into an asset for firms' online marketing strategies as they look to communicate with their customers using social media, an expert has suggested.
07/10/2008
Social applications 'the future' of business advertising
Online communities and social networking tools will form the basis of a company's marketing in the future, says a new study.
01/10/2008
Facebook set to overtake MySpace in USA
Facebook will overtake MySpace as the most used social networking site in the US within the next month, according to new figures.
17/09/2008
Local authorities should "embrace" social media
British authorities and employers are failing to utilise social media to its full benefits, according to new reports.
08/09/2008
Businesses 'must to do more to adopt Web 2.0'
A new study has suggested that take-up of Web 2.0 technology by business users is low.
20/08/2008
Social media marketing gaining ground in US
America's big players think that the time is right for using social networks / media to market to the young. How long will it take for this to reach the UK ?
12/08/2008
Use of social applications at work
Some companies have banned the use of social applications at work – fearing the impact on productivity. While others think that Facebook, Twitter, MySpace, and other social applications allow for messaging and collaboration in the workplace.
12/08/2008
Gartner predicts rise in business uptake of microblogging
Perhaps 'Twittering' isn't as unimportant as you thought. 86% of businesses now think that their blogging help to generate new business opportunities.
08/08/2008
E-consultancy: Web reputation monitoring set to grow
Your reputation is being reflected and effected online even if you aren't active online yourself. It is important for companies to know what is being said.
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