Microsoft's Bing search engine has become more popular than sites such as Twitter and Digg, research has indicated.
A study carried out by Compete.com revealed that the offering has attracted a high number of users in its first month.
Figures for the US showed that Bing was the 13th most popular site in June, with a total of 49.57 million unique visitors.
This compared to 28.54 million for CNN, while Digg and Twitter generated 38.96 million and 23 million users respectively.
Nonetheless, Bing's predecessor Live.com proved to be more popular, with 79.4 million visitors during the month of June - much of which was attributed to the fact that Hotmail still exists on the domain.
Meanwhile, Citigroup has conducted a study into the relevance of results returned by major search engines.
The firm used 200 of the most popular terms, finding that Google's results were most relevant or as relevant as the competition in 71 per cent of cases, with Bing scoring 36 per cent and Yahoo! 30 per cent.
"We view our study as generally validating the positive Bing reviews ... but also demonstrating Google’s very strong position," said Citigroup's Mark Mahaney.
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