CURRENT NEWS: SOCIAL MEDIA & NETWORKS

A 15 keyword business would need 90 individual Twitter searches to produce what WeCanDo.biz’s Twitter Sales Leads tool produces in seconds (Tony Thornby)

05/12/2009 Social media 'influencing purchasing decisions'

Social media's influence on buying decisions is growing (Craig Nicholson)

04/12/2009 Social media 'good for businesses'

Brands need to consider the best ways to use this in their advertising strategies, it has been suggested (Kate Billinghurst)

30/11/2009 SEO and social media 'beat banner ads'

Social media and search engine tactics are better at engaging customers than banner advertising, experts have advised (Andy Carter)

21/11/2009 Benefits of social media features outlined

Kate Billinghurst wrote: Have you considered adding social media aspects to your website?

20/11/2009 Consumers 'open to social media marketing'

Advertising on social networks may be very effective

06/11/2009 Google adds to search offerings

Catherine Ferguson wrote: A new feature lets users search for their friends' content

02/11/2009 Survey highlights benefits of social sharing

Kate Billinghurst wrote: Do you allow your marketing emails to be shared on social networks?

30/10/2009 Figures reveal popularity of social network advertising

Andy Carter wrote: Telecoms firms and retailers are two groups that use social media marketing

29/10/2009 Ecommerce sites 'need to focus on social media'

John Burns wrote: Businesses have been advised to tap into sites such as Facebook

21/10/2009 Survey reveals Facebook popularity

Mark Richards wrote: Social networking site comes top in new Experian Hitwise table

18/10/2009 Social Media usage by Sex and Age

Are your potential new customers there?

10/10/2009 FTC updates to affect blogs

The changes will clamp down on the use of blogs as marketing tools.

02/10/2009 Twitter co-founder comments on advert usage

Steve Swallow wrote: Biz Stone has used a conference in Los Angeles to talk about the future of advertising on the platform.

30/09/2009 Social media adverts 'achieve lower click-through rates'

The results challenge social media advertising trends.

24/09/2009 Social networks 'to be valuable in 2010'

John Burns wrote: Sites such as Facebook and Twitter look set to help advertisers achieve their goals, it has been suggested.

14/09/2009 Twitter usage surprises market

Tom Musk wrote: Could a similar trend be seen among UK users?

12/09/2009 Twitter paves way for advertising

Mark Richards: Will you be using Twitter for advertising purposes?

07/09/2009 Survey highlights Twitter's 'popularity gap'

Tom Musk wrote: Are the friend-rich getting richer on Twitter?

05/09/2009 Nokia partners with Facebook for 'lifecasting' service

Kate Billinghurst wrote: Will the service be a hit with Nokia users?

03/09/2009 Living Streams speaks at National Social Media Conference

Tony Thornby wrote: I'm honoured to be recognised as a leading consultant within WSI

31/08/2009 Facebook updates privacy policy

Tom Musk wrote: Do you think the changes are needed?

28/08/2009 Twitter dominated by business users, finds survey

Andy Carter wrote: Do you use Twitter for business or pleasure?

27/08/2009 Survey reveals social network opinions

Mark Richards wrote: Do you feel social media usage has a positive or negative impact?

24/08/2009 Twitter to roll out analytics service

Craig Nicholson wrote: Would a Twitter analytics service be useful to you?

20/08/2009 OFT to conduct internet advertising study

Will you be offering your views to the OFT?

19/08/2009 Firms 'not doing enough' to measure social network ROI

Tom Musk wrote: Do you feel there is room for improvement when measuring the ROI of social network marketing?

15/08/2009 Twitter announces retweet function

Andy Carter wrote: Will your usage of Twitter change as a result?

09/08/2009 Facebook announces FriendFeed purchase

Tom Musk wrote: What has Facebook got planned for FriendFeed?

03/08/2009 Search engine marketing 'most effective' new platform

Craig Nicholson wrote: Does search represent the future of advertising?

24/07/2009 Guide for marketers launched by Twitter

Kate Billinghurst wrote: Do you use the micro-blogging website for web analytics?

21/07/2009 Twitter media coverage 'worth close to $50m'

Andy Carter wrote: Twitter generated millions of dollars worth of free publicity over the last 30 days.

07/07/2009 Firms 'not using blogs to their advantage'

John Burns wrote: Are businesses failing to take advantage of their blogging potential?

27/06/2009 How firms organise for social media

Kate Billinghurst wrote: Can company organisation have a significant impact on social media success?

26/06/2009 Habitat apologises for Twitter faux pas

Can Habitat recover its reputation following its misguided marketing campaign on Twitter?

18/06/2009 Analyst: Twitter search data now meaningful

Kate Billinghurst wrote: Will Twitter's success result in a sea change for search engine optimisation?

17/06/2009 Facebook tests real-time search

Dipika Patel wrote: Can Facebook successfully follow in the footsteps of rival network Twitter?

15/06/2009 Rumours swirl over new Google search service

Mark Richards wrote: Can Google outdo Twitter when it comes to real-time search?

09/06/2009 Facebook customised URLs - get yours - vanity or essential?

Steve Swallows wrote: Facebook is allowing users to customise the URL of their profile with the launch of Facebook Usernames on June 13th.

08/06/2009 Twitter to verify accounts to fight imposters

Dipika Patel wrote: Twitter has announced plans to launch a new feature that verifies user accounts to ensure they are not being set up by would-be impersonators.

04/06/2009 Study: Most tweets posted by 10% of Twitter users

Andy Carter wrote: The majority of posts on Twitter are made by a minority of users, new research has found.

03/06/2009 Just how much will Twitter change the business world?

Tony Thornby wrote: WallStreet24/7 has outlined examples of 10 likely and important impacts in the next 2 to 3 years. Read our 350 word precis before the 4,000 word original.

01/06/2009 Twitter 'holds opportunities for Gen Y marketers'

Dipika Patel wrote: Less than one-quarter of 18 to 24-year-olds use Twitter, new research has suggested.

29/05/2009 Is Google Wave an update of the Mexican version?

Tony Thornby wrote: No but it is a major development flagging the next generation of internet based communications (inc email)

27/05/2009 Facebook valued at $10bn following Russian investment

Dipika Patel wrote: Facebook has received a market valuation of $10 billion (£6.3 billion) after a Russian firm purchased a 1.96 per cent stake in the website for $200 million.

25/05/2009 'Social media offers new opportunity for online marketers'

Steve Swallow wrote: Social networking websites can create opportunities for data-savvy online marketers, according to an expert.

22/05/2009 Social media 'to boost' online retail

Mark Richards wrote: Online retail companies could benefit from the massive popularity of social media networks in the future, provided firms are able to develop ways to harness the medium's opportunities.

20/05/2009 Twitter not looking at ads for monetisation

John Burns wrote: Twitter co-founder Biz Stone has revealed that the website is not currently considering using advertising as a way of making money.

15/05/2009 UK web users flock to Facebook

Catherine Ferguson wrote: The top ten UK websites accounted for almost half of all online time last month, new figures have revealed.

11/05/2009 Major changes planned for Twitter search

John Burns wrote: Twitter is planning to ramp up its search offering by indexing the pages to which links within tweets lead, it has emerged.

04/05/2009 Twitter search goes real-time by Kate Billinghurst

Twitter has announced the launch of a new real-time search feature displaying the latest trends on the site.

02/05/2009 Most Twitter users 'are quitters' by Dipika Patel

The majority of new Twitter users do not return to the site after a month, according to new figures. But the question is why?

01/05/2009 Twitter - expert panel offers view of its business use by Tony Thornby

Tweets can flag service issues, reflect reputation and contribute to company – market interaction. Ignore Twitter at your peril.

15/04/2009 Facebook surges in popularity in Europe by Steve Swallow

Facebook is continuing to see rapid growth within Europe, according to new figures from comScore.

15/04/2009 Facebook surges in popularity in Europe by Steve Swallow

Facebook is continuing to see rapid growth within Europe, according to new figures from comScore.

31/03/2009 Twitter updates Replies feature by Dipika Patel

Twitter has announced that its Replies feature is now called Mentions.

27/03/2009 Twitter 'progressing plans' for premium accounts by John Burns

Social networking site Twitter is reportedly moving ahead with plans for premium accounts.

24/03/2009 Facebook bows to user feedback on redesign by Andy Carter

Facebook has said that it will implement a number of changes to its homepage following user feedback on the original redesign earlier this month.

21/03/2009 New Facebook website design 'a failure' by Kate Billinghurst

Facebook has failed to win the approval of some of its users with its latest redesign, it has been suggested.

20/03/2009 Global growth predicted for social networking ads by Mark Richards

The market for ads on social networking websites will continue to grow globally over the next four years, according to eMarketer.

10/03/2009 Social networking now bigger than email by Dipika Patel

Social networking is now a more popular activity than email, a new study has revealed.

23/02/2009 Internet marketers 'missing out' on social network potential by Craig Nicholson

Internet marketers could do more to utilise social networks, it has been suggested.

19/02/2009 Social networking 'booms' in Europe by John Burns

New research has revealed that the majority of European internet users are registered with a social media site - what an opportunity !

14/02/2009 Twitter - is it useful or a waste of time ? by Tony Thornby

Use of Twitter is exploding. Opinion is divided whether this is a good or a bad thing.

09/02/2009 User-generated content - unsafe for businesses by Craig Nicholson

An eMarketer report has claimed that marketers and advertisers may not find user-generated content a safe option.

20/01/2009 Social media sites 'should make money from their users'

YouGov has suggested that social media sites should try to make money out of their audience by using advertising.

09/01/2009 Converting to social marketing

The benefits of website promotion via social media have been voiced by communications firm Nortel.

05/01/2009 Social media can reach 'a critical mass audience'

It has been claimed that social media can be used to reach large volumes of people in order to advertise he likes of tourism.

01/01/2009 Mobile internet expansion praised by BBC man

A BBC journalist has praised recent innovations in the mobile internet market, particularly with regard to laptop computers

29/12/2008 FSA uses internet to warn of festive food hazard

A food safety body has chosen to use a viral internet marketing campaign to advise consumers on the dangers of eating leftover Christmas food.

19/12/2008 'Marketers should embrace social media sites'

The owner of an online sticker website has advised marketers to embrace social media sites to boost their company's SEO rankings.

12/12/2008 HR departments 'must embrace social media to avoid missing out on talent'

It has been claimed that HR departments should embrace social media if they are to recruit the best talent.

11/12/2008 Blogs purely for SEO are 'doomed to failure'

It has been claimed that blogs used by businesses purely for SEO purposes will inevitably fail.

08/12/2008 Advanced planning 'essential to avoid negative online publicity'

Marketers have been advised that planning ahead to avoid unforeseen blunders will help them avoid negative publicity on the web.

01/12/2008 Facebook Connect to create social web

Facebook's new programme Connect could create a social web whereby users can advertise sites themselves to their "friends".

17/11/2008 Social and mobile networking to give 'better returns' on online marketing spend

A private equity firm in New York has claimed that mobile and social networking platforms will produce greater returns on online marketing investment.

13/11/2008 Microsoft announces updates to make services easier to use

Microsoft is to launch its new Windows Live service aimed at providing one central programme to connect digital content from various platforms and websites providing an easier and simplified tool for users.

07/11/2008 YouTube set to stream feature-length movies

YouTube, supported by a major Hollywood film company, is expected to stream feature-length movies within 90 days.

28/10/2008 Blogs 'more trustworthy than social ads'

An industry survey suggests that blogs can be more influential in securing user purchases than adverts on social networks.

17/10/2008 Social media now a tool for brands

Blogs have evolved into an asset for firms' online marketing strategies as they look to communicate with their customers using social media, an expert has suggested.

07/10/2008 Social applications 'the future' of business advertising

Online communities and social networking tools will form the basis of a company's marketing in the future, says a new study.

01/10/2008 Facebook set to overtake MySpace in USA

Facebook will overtake MySpace as the most used social networking site in the US within the next month, according to new figures.

17/09/2008 Local authorities should "embrace" social media

British authorities and employers are failing to utilise social media to its full benefits, according to new reports.

08/09/2008 Businesses 'must to do more to adopt Web 2.0'

A new study has suggested that take-up of Web 2.0 technology by business users is low.

20/08/2008 Social media marketing gaining ground in US

America's big players think that the time is right for using social networks / media to market to the young. How long will it take for this to reach the UK ?

12/08/2008 Use of social applications at work

Some companies have banned the use of social applications at work – fearing the impact on productivity. While others think that Facebook, Twitter, MySpace, and other social applications allow for messaging and collaboration in the workplace.

12/08/2008 Gartner predicts rise in business uptake of microblogging

Perhaps 'Twittering' isn't as unimportant as you thought. 86% of businesses now think that their blogging help to generate new business opportunities.

08/08/2008 E-consultancy: Web reputation monitoring set to grow

Your reputation is being reflected and effected online even if you aren't active online yourself. It is important for companies to know what is being said.








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