06/01/2012
Changes to Google's algorithm will directly affect marketers
Value will be removed from search engine optimisation through algorithm changes to Google as well as data collection increases
19/12/2011
SME's should take note of advised metrics
Certain web metrics should be taken into account when dealing with different size businesses
15/12/2011
Google has released figures on most popular search terms
Trends highlighted in search report published by Google, revealing 2012 aims
26/10/2011
Your Browser Matters ranks website abilities
New website ranks browsers on internet safety
24/10/2011
Yahoo announces impressive results
CEO dismissal does nothing to dampen Yahoo's results
21/10/2011
Google Internet advertising market grows extraordinarily
Screen Digest offers Google opinions
12/10/2011
Groupon and similar companies take biggest stake as possible
Local advertising grows but costs continue to rise
05/10/2011
Online Advertising takes dominant share of overall budgets
Online advertising grows strongly
04/10/2011
Google updates infamous Panda algorithm
Google releases new Panda update
15/09/2011
Fashion Retailer undertakes SEO expertise
Search engine optimisation is a priority for ambitious e-tailer
09/09/2011
SEO wages sky-rocket
Increased importance of online marketing experts is evident in wage jump
09/08/2011
Google to expand VoIP services
Increased competition and VoIP developments are afoot as Google announced Gmail calls and this could mean businesses and consumers benefit.
03/08/2011
Retailers to spend more on SEM
Google and Bing are set to account for even more of the web marketing spend of online retailers, a new survey reveals.
02/08/2011
SEO providers target Affluent consumers
Richer people are more likely to take notice of online ads, despite being among the hardest groups to reach via traditional media.
01/08/2011
Chrome becomes the number 2 browser in the UK
Google Chrome's popularity is rising as the browser is now the second favourite in the UK, overtaking Firefox.
28/07/2011
FMCG's using SEM increase brand and ad awareness
The Internet Advertising Bureau has released new research highlighting the distinct role of online marketing in building brand awareness
26/07/2011
Consumers are ever wary of details being shared and tracked
A new report suggests that consumers are wary of being tracked by online behavioural advertising and marketers need to build trust.
25/07/2011
Analysts not convinced of Bing PPC integration
Bing's trial of PPC in organic search appears to be a very limited one, but nonetheless has piqued the interest of analysts.
14/07/2011
Managed SEM need re-evaluation
The Internet Advertising Bureau believes there needs to be a re-evaluation of the role of search in the marketing mix.
13/07/2011
Internet continues to grow at the fastest rate of any medium
ZenithOptimedia predicts global ad spending to return to its pre-recession peak this year, led by rising internet marketing budgets.
12/07/2011
Facebook sees CPC increase by 22%
Cost per click advertising is expected to nearly double in 2011, compared to last year for Facebook, showing the strength of brand presence on the social network.
11/07/2011
Google removes spammy websites
Google's decision to block user access to domain names ending in the suffix .co.cc has been widely criticised for punishing innocent users and failing to address the route problem.
07/07/2011
Facebook launches chat feature, just one week after Google
Facebook and Skype have ended months of speculation by confirming a collaboration on a new video product.
06/07/2011
Huffington launch overshadowed by News of the World
Huffington Post UK debut may have been eclipsed by the News of the World scandal, but media experts are already sceptical of its future success.
01/07/2011
Heineken-Google Partnership
Google and Heineken have broken new ground with a global marketing agreement which will see the search giant offering digital agency-style services to the beverage giant.
30/06/2011
+1 technology will set business aside from competitors
Google Analytics now enables webmasters and internet consultants to track performance and traffic in relation to the social media tool, +1.
29/06/2011
Google+ differentiates because it distinguishes relationship type
Google is hoping to appeal to online users' desire to distinguish between different types of contacts, but the social networking venture is marred by the failure of 2010's Buzz.
22/06/2011
Yahoo will still be used despite Facebook growth
Facebook is set to overtake Yahoo as the biggest display advertising performer for 2011 in the US, but marketers are expected to be keen on diversification.
16/06/2011
No campaign can succeed without Social Media
Analysts have forecast internet marketing spending to increase substantially over the next four years, with a growing focus on social media presence.
15/06/2011
Online Display Advertising fastest growing online ad format
Online display advertising is the fastest growing online ad format in Europe, but spending remains highest for search marketing, research shows.
13/06/2011
Marketing and PR critical to helping businesses grow
Small firms could benefit from more training to improve advertising and marketing skills, perceived as crucial for growth.
06/06/2011
Search Engines club together to help Internet Consultants
Google, Bing and Yahoo have collaborated on a common website markup vocabulary for webmasters, which is expected to benefit website promotion.
26/05/2011
Digital media success underlined
US online ad revenues have continued to increase in Q1 2011, and are being hailed as a confirmation of the strength of digital media marketing platforms.
12/05/2011
US cracks China firewall
The US is going to plough millions of dollars into new technology to break through internet censorship in countries such as China and Iran.
11/05/2011
Display Advertising is taken over by Facebook
Facebook is set to become the biggest player in display advertising as it emerges that the social network accounts for a third of impressions in the US.
09/05/2011
Bing closes the gap with Google
Microsoft's Bing was the fastest growing search engine in the UK during March, while YouTube is expanding faster than any other social network, according to Experian.
06/05/2011
Failing to make use of analytics by Catherine Ferguson
New research from Accenture reveals the majority of organisations are not making full use of analytics in their marketing strategies to target potential customers.
05/05/2011
AOL's reliance on display ads
AOL's net profit has fallen sharply in the last three months, but an increase in display ad revenue is pointing to a recovery, the firm has said.
28/04/2011
Mobile Ad Exposure increases mobile internet use
New figures from Google reveal that 42 per cent of mobile internet users search on the web because of an ad they have seen on their phone.
27/04/2011
Sizing the Cloud details how SaaS will reach saturation point
The cloud computing market will be worth $241 billion in 2020, with Software-as-a-Service accounting for the bulk of the spending as other platforms fall away
19/04/2011
Google UK reps hold keynote presentation at Catalyst
The Catalyst Europe conference next month will attract a variety of e-commerce experts.
19/04/2011
Digital Marketing Performance Report shows SEM growth
The latest report from Efficiency Frontier shows 17 per cent growth for search engine marketing in the US.
18/04/2011
Google not in favour with South Korean SE's
Google has been accused of anti-competitive behaviour by a pair of South Korea's leading search engines.
11/04/2011
Rise in Prominence of Augmented Reality by Mark Richards
UK developer Autonomy has created a new form of augmented reality search technology, which is expected to change the advertising landscape.
08/03/2011
Scammers use SEO
More unscrupulous businesses are using search engine optimisation providers to promote premium-rate phonelines, tricking people into spending cash, an expert says.
04/03/2011
Grandparent Power
Businesses not targeting grandparents with website promotions and managed emarketing initiatives could be missing out on capitalising on a major demographic.
03/03/2011
Facebook has largest share of US ad revenues
Over one in every five US display dollars will go to Facebook this year, making it stronger and more profitable than Yahoo!, according to eMarketer research.
17/02/2011
Annual SEM Awards choose its new winners of industry
A leading online marketing publication in the US has named the winners of its fifth awards ceremony, with strong competition hotting things up this year.
04/02/2011
Email Marketing is still more effective than social media
Businesses engaged in a course of managed emarketing should never overlook email's potential, as it still gives the best return on investment, ForeSee claims.
31/01/2011
Bad Weather boosts AdWords
AdWords saw a boost in online advertising clickthroughs during the UK's big freeze.
30/12/2010
Social Media search terms top the charts
Social media is proving increasingly popular among internet users, with related terms making up the bulk of the top ten most searched-for phrases, according to Hitwise
29/12/2010
Billionaire files lawsuit against the likes of Google and eBay
A patent law suit filed against internet giants including Google, YouTube and eBay has targeted the use of systems common to search and product marketing.
20/12/2010
Financial worth of Myspace proves costly for Google
The decline of MySpace has been underlined by a new advertising deal with Google, showing its slide in terms of website promotion and sales.
14/12/2010
Adobe launches new application
Adobe is attempting to improve internal website promotion and search with a new on site search technology, available to businesses.
07/12/2010
Worldwide ad spending is ever increasing
Emerging economies will play a major part in the growth of internet marketing and worldwide advertising online in the coming year, according to new research.
23/11/2010
Google Analytics takes a credibility hit
Google Instant Preview faces a set back as analytics begin to show some preview images as page views.
18/11/2010
Yahoo! plays catch-up
Yahoo! has released a beta version of Search Assist, which it hopes will improve on rival technology Google Instant when released on a wider scale.
16/11/2010
Facebook POA: Full Service Communications
Facebook may have signalled the end of messaging as we know it, with its new proposed service incorporating most forms if communication online.
01/11/2010
Google modifies PPC following French complaint
Google has committed to modify its AdWords' contents policy, following an interim decision by France's competition authority concerning a dispute with Navx.
27/10/2010
Yahoo! teams with Microsoft adCentre
Yahoo!'s partnership with Microsoft's adCenter is expected to simplify marketing for advertisers, but could be more pricey during the transition.
25/10/2010
Google Analytics gains new functions
Google has introduced a new visual way of examining website analytics, which involves superimposing data over an image of a particular page.
19/10/2010
Google seeks Chinese Advertisers
Google has reconfirmed its commitment to Chinese users, despite reportedly cancelling seven contracts with advertising resellers in the country.
11/10/2010
Yahoo SaaS products moved to paid model
Yahoo will begin charging for use of the new version of BOSS, with costs varying depending on what developers demand for their editable websites.
06/10/2010
Google Preview Opportunity
Google follows up Instant feature with selected tests of a new in-search preview function, which enables users to preview a website before clicking through.
24/09/2010
Adwords users to receive extra impressions?
Twitter could introduce real-time analytics later this year, which has the potential to provide the social media site with a new commercial model (Andy Carter)
22/09/2010
Google watches advertisers following numerous law suits
The latest litigation proceedings instigated by Google are a sign that although illegal advertising is possible online, it is unlikely not go unnoticed.
21/09/2010
Yahoo takes a stand in the PPC market
Yahoo is making a fresh attempt at re-asserting its status as one of the online 'big boys' by focusing on social media with a revamp of its internet offerings.
18/09/2010
World Cup illustrates the impact of big events on search
Try to think how to ride on the coat tails of the big brands (John Burns)
18/09/2010
Online visibility and reputation essential for all companies
Search offers contact with people and companies looking for what you offer (Kate Billinghurst)
07/09/2010
Google's Broad Match Hybrid
Google AdWord's new broad match option is expected to significantly broaden the options for businesses when it comes to pay per click advertising campaigns.
03/09/2010
Google creates a data homepage
Will these improvements to Google's search offering prove a help or hindrance to firms looking to market themselves online?
23/08/2010
Google's Broad Match Hybrid
Google AdWord's new broad match option is expected to significantly broaden the options for businesses when it comes to pay per click advertising campaigns.
21/08/2010
Google's redesign 'has little SEO impact'
The impact of Google's new search result format on visits tot he number 1 webpage (Craig Nicholson)
19/08/2010
Google search box to be "outmoded"?
What does the future hold for search engines and are they ever likely to be replaced?
11/08/2010
Getting the right results with SEO in smaller search engines
Are smaller search engines worth targeting or do Google and Bing have a monopoly on the search market?
20/07/2010
The race of the search engines isn't over
Google still dominates, but rivals catching up
15/06/2010
Google moves to combat browser hackers
Skipfish launch shows Google's commitment to web users (Kate Billinghurst)
12/06/2010
Google steps up the battle for mobile
How will Yahoo! react to this latest move? (Catherine Ferguson)
25/03/2010
Google Social Search - the launch that almost went un-noticed
You will have noticed more social media results in general search results, but did you know about this dedicated social search capability.
06/03/2010
Internet marketing consultants to benefit from Yahoo/Microsoft search alliance?
Google faces stronger competition (Mark Richards)
23/02/2010
Google improves search experience
How do your prospects use Google Search? (Steve Swallow)
22/02/2010
Bing furthers partnership with Facebook
Facebook USA relationship extended worldwide
18/01/2010
Further website promotion for Bing?
Does your computer come installed with search engine Bing?
07/01/2010
Google brings out Nexus One
Search engine Google has launched its own mobile phone. (John Burns)
28/12/2009
Internet marketing consultants 'must beware of spammers'
What are you doing to protect your business's interests? (Mark Richards)
18/12/2009
Eco-friendly search engine launched
Will you help to save the planet with Ecosia?
14/12/2009
Website promotion boosted by Google Search?
Google has updated its search options (John Burns)
12/12/2009
High website ranking for Google
Google's domination of the search engine market increased again in October, new figures show (Craig Nicholson)
09/12/2009
Top search trends released by Google
How will this information affect your search engine optimisation strategies? (Andy Carter)
01/12/2009
Chromium OS launched by Google
Search engine to use the open source community to develop new product (Sarah Adie)
26/11/2009
Search engine optimisation firms 'boosted' by Google
John Burns wrote: Will your company take advantage of Google's new site hierarchies display?
24/11/2009
Google announces Gizmo5 acquisition
Craig Nicholson wrote: The search engine provider has confirmed reports about its purchase of a software manufacturer
19/11/2009
New search tool launched by Google
Craig Nicholson wrote: Retailers may benefit from a new Google tool designed to enhance search
09/11/2009
Microsoft unveils MSN changes
Steve Swallow wrote: The company is introducing a new version of the site
06/11/2009
Google adds to search offerings
Catherine Ferguson wrote: A new feature lets users search for their friends' content
03/11/2009
Digital marketing methods 'need to be explained'
Mark Richards wrote: The research has been conducted by the IAB
22/10/2009
Google launches accessibility hub
Andy Carter wrote: The search engine giant has created a new resource for its accessibility tools
08/10/2009
Google brings new feature to Firefox toolbar
Mark Richard wrote: The search engine giant has updated its plugin for the browser
08/10/2009
Survey reveals latest search marketing figures
Catherine Ferguson wrote: Yahoo!, Bing and Google are all included in the results
29/09/2009
Google unveils latest internet tool
Kate Billinghurst wrote: The search engine said its latest development will benefit web users
23/09/2009
Google announces DoubleClick Ad Exchange
John Burns wrote: Will you take advantage of Google's new service?
18/09/2009
Google Web Elements 'can boost SEO'
Catherine Ferguson wrote: Will you be making use of Google's latest offering?
16/09/2009
Visual search feature added to Bing
Steve Swallow wrote: Will the new feature help attract more users to Bing?
15/09/2009
Yahoo to begin 'massive' marketing campaign
Catherine Ferguson wrote: Will the campaign help Yahoo gain ground on Google?
02/09/2009
Global internet searches jump 41% in July
Andy Carter wrote: Did you see search traffic increase during the month?
13/08/2009
Bing's ROI potential 'is greater than that of Live Search'
Tom Musk wrote: Has your ROI improved since Live Search changed to Bing?
11/08/2009
Google unveils faster search genuine infrastructure
Mark Richards wrote: Does Google's caffeine seem faster for you?
04/08/2009
Bing market share edges upwards
John Burns wrote: Have you started using Bing as your primary search engine?
22/07/2009
Yahoo unveils new homepage design
Tom Musk wrote: Will the new features be welcomed by users?
11/07/2009
Bing more popular than Twitter, figures show
Steve Swallow wrote: Is Bing on its way to challenging Google?
10/07/2009
Google plans Chrome OS
Andy Mackay wrote: Could Google challenge Windows by creating a Chrome operating system?
04/07/2009
Google Blog Search gets new features
Catherine Ferguson wrote: Is Google trying to align itself with Twitter in the social media search space?
03/07/2009
Firefox 3.5 takes off
Dipika Patel wrote: Has Firefox 3.5 got what it takes to topple Internet Explorer from the top of the browser market?
Has Firefox 3.5 got what it takes to topple Internet Explorer from the top of the browser market?
02/07/2009
Bing (was MSN Live) touts Twitter integration
Steve Swallow wrote: Can search engines do more to capitalise on the growth of microblogging and real-time search?
20/06/2009
Google ramps up Flash indexing
Catherine Ferguson wrote: Can Google make Flash content as indexable as HTML?
18/06/2009
Analyst: Twitter search data now meaningful
Kate Billinghurst wrote: Will Twitter's success result in a sea change for search engine optimisation?
15/06/2009
Rumours swirl over new Google search service
Mark Richards wrote: Can Google outdo Twitter when it comes to real-time search?
06/06/2009
Google launches Page Speed Firefox add-on
Kate Billinghurst wrote: Google has unveiled a new Firefox add-on that helps website owners to optimise their sites to make them quicker to load.
06/06/2009
Poll: 55% of web users may replace Google with Bing
Andy Carter wrote: A new survey has suggested that over half of web users may replace their use of Google with Microsoft Bing in the future.
04/06/2009
Google Local Business Center gets new dashboard
Mark Richards wrote: Google has announced the launch of a new dashboard for its Local Business Center offering.
03/06/2009
Google confirms e-book selling reports
John Burns wrote: Google has confirmed that it intends to move into the e-commerce space by selling e-books over the internet later this year.
31/05/2009
Microsoft officially unveils Bing search engine
Kate Billinghurst wrote: Microsoft has announced the launch of its long-awaited new search engine, Bing.
23/05/2009
Gumblar 'injects malicious links into Google'
Steve Swallow wrote: Google search results could be malicious on systems infected by Gumblar or its offspring Martuz.
17/05/2009
Wolfram Alpha goes live
Kate Billinghurst wrote: Semantic search engine Wolfram Alpha has been launched to the public for the first time.
13/05/2009
Google shakes up search with new features
Andy Carter wrote: Google has added extra features to its search engine in an attempt to better enable web users to find exactly what they want more quickly.
28/04/2009
Ask.com rolls out SERP sitelinks by Steve Swallow
Ask.com has started to roll out a new feature where links to individual pages on a top-ranking site are displayed beneath the main listing.
08/04/2009
Consumers 'prefer organic results to PPC ads' by Dipika Patel
Web users are more likely to click on an organic search result than on a pay-per-click ad, it has been claimed.
08/04/2009
Google steps up local search efforts by Kate Billinghurst
Google is increasing its focus on local search through the addition of a new feature that returns local results even when no location has been specified in the original query.
02/04/2009
Firefox becomes top web browser in Europe by Kate Billinghurst
Firefox overtook Internet Explorer 7 to become the most used web browser in Europe last week, it has been revealed.
27/03/2009
Search engines 'unveil new updates' by Mark Richards
Google and Microsoft Live Search have introduced a number of features which aim to improve online search results.
19/03/2009
Internet Explorer 8 launches today by Dipika Patel
Microsoft is making Internet Explorer 8 available for download from today.
09/03/2009
New search engine 'could be as vital as Google' by Craig Nicholson
A new search engine being developed by a British scientist could be as important as Google, it has been suggested.
02/02/2009
Recession-related search sees a boost by Steve Swallow
A new study into internet search patterns has revealed that subjects relating to the recession have boosted over the past year.
13/01/2009
Google tops 2008 search engine chart
New figures have revealed that Google dominated the US search market share in 2008.
13/01/2009
Online ads 'to go mobile' by Andy Carter
Online advertisements could reach many smartphone users after new research revealed that a significant amount is responsive to them.
06/01/2009
Search has a long way too go, Google says by Lyndsey Telford
Google has claimed that much progress can be made on search, which will involve personalisation.
22/12/2008
'Search engine reduced data retention has no negative impact'
After Yahoo! announced plans to adhere to EU recommendations on data protection by reducing its retention period of users' information, an internet expert has claimed it is not likely to be negatively affected.
15/12/2008
Most Brits 'do not understand internet search engines'
New research has revealed that most Brits do not understand the details of internet search engines.
10/12/2008
Malware disguised as a legitimate Firefox add-on steals your bank passwords
PC Adviser flags warning first given by the BitDefender internet security firm
03/12/2008
Live Search 'to fight malicious programs'
Live Search is set to battle malicious programs to safeguard users against damage to their computers.
26/11/2008
Google search 'set to evolve beyond the primitive'
Google as claimed that its search capability is currently primitive compared to what it will be like after it is upgraded in the future.
14/11/2008
Live Search API launched on trial to businesses
Microsoft is launching a new API for publishers and web developers aimed at providing a content management system for business websites.
06/11/2008
Google aims to push new cloud applications
Google is aiming to expand the customer base of its new cloud-based system Google Apps Premier Edition by providing customers with a reliability guarantee.
31/10/2008
New Google OCR technology searches documents
Google has revealed new technology which will enable its search engine to track and index words located in scanned documents, which could help firms to boost their search engine optimisation.
24/10/2008
Yahoo!'s Inquisitor available on new platforms
Search engine firm Yahoo! has revealed that its Inquisitor service is now available on Firefox and Internet Explorer browser platforms.
07/10/2008
Search Goliath Google slays Microsoft's David
Microsoft was too slow to react to the potential of search, leaving rival Google to forge ahead, according to its chief executive.
03/10/2008
Google to 'reconsider' its aversion to marketing
Google may increasingly turn to new marketing techniques in a bid to reinvigorate falling growth, says a source.
02/10/2008
Google launches new blog search homepage
Google has updated the homepage for its Blog Search tool, according to the company's official blog.
24/09/2008
Truveo claims it is the best video search engine
Video search engine Truveo's new study says it is the best at sourcing video content.
22/09/2008
E-commerce sales will reach almost £60 billion
Online sales have bucked the high street trend and continued to grow, despite the credit crunch.
22/09/2008
Search must "evolve" to help advertisers
Search engines need to evolve if they are to continue to help marketers through the economic downturn, says a marketing expert.
19/09/2008
Google Chrome gets two million visitors in first week
Google's Chrome browser attracted healthy figures in its first week of operation, with almost two million visitors.
17/09/2008
Yahoo to redesign its homepage
Yahoo is set to tweak its homepage and services in a bid to reverse dwindling profits and combat social networking sites.
02/09/2008
Open source browser launched by Google
Built to provide steamlined access to browser applications (as well as Google's own services).
28/08/2008
IE8 Beta 2 launched, offers improvements for web developers
New version opens up the browser fo web developers and internet consultants as well as users.
26/08/2008
Google Suggest available on homepage
"We find that by providing suggestions upfront, we can help people search more efficiently and conveniently," Google stated.
26/08/2008
IE8 to offer private web browsing capabilities
Configure the browser to only retain information that you want it to store.
11/08/2008
Yahoo! announces new privacy option
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