|It is expensive and time consuming to run this newsroom - please share and +1 our articles to say 'thanks!"|
|N.B RSS reader needs to be RSS2.0 compatible, e.g. Google Reader, RSSreader
If you're new to RSS feeds then this RSS explanation page will help
(Use Search for articles which might be archived)
02/10/2013 What does Hummingbird mean for you?
Google has rolled out its new Hummingbird algorithm, which has been described as the biggest SEO development for three years. However, it is important brands also take into account the impact of Panda and Penguin.02/08/2013 Google Reader retires, but what's next for RSS fans?
Google Reader has been retired by the internet search giant. This has left many people who rely on RSS feeds at a loss. A host of similar applications have seen a rise in members31/07/2013 LinkedIn boosts engagement with content by Catherine Ferguson
LinkedIn has added a 'like' and comment facility within its Influencer blog post feature. It is hoped the addition will boost engagement and encourage conversation.26/07/2013 Google to replace Keyword Tool with Keyword Planner by Andy Carter
Google has replaced its AdWords Keyword Tool with the Keyword Planner. The feature has been designed with efficiency in mind. Sum: Google is regularly tweaking its offerings. AdWords is the latest tool to be adjusted, with a new Keyword Planner taking the place of the outgoing Keyword Tool.25/07/2013 Appeal to short attention spans with visual content by Steve Swallow
Consumers have a very short attention span in today's 'always on' world. This makes it imperative that your content makes a lasting impression. Infographics provide a visual vehicle to get your message across stylishly and quickly.22/07/2013 Google set to make further algorithm adjustments by Andy Carter
Google has confirmed it has rolled out small updates to its Panda algorithm. The additions are intended to soften the blow changes have had on websites in the grey area in the past.18/07/2013 Is the future bright for content marketing? by Catherine Ferguson
The future looks bright for content marketing. The majority of marketers view content as a key driver for their brands' future performance. Engaging with consumers through content is crucial.16/07/2013 Social integration and search keys to SEO successes by Andy Carter
Social media integration and performance of SERPs is vital to brands looking to increase visitors. Developing a content marketing strategy can help to improve the performance of businesses.11/07/2013 Twitter experience gets revamp by Catherine Ferguson
Twitter has once again updated its applications. The new additions make the user experience easier and more pleasurable. Direct messages can now be synced across various devices.10/07/2013 Search engine rankings are the main goal by Andy Carter
Appearing high in search engine results pages is a key goal for many brands. Producing high-quality content can help to reach these aims.09/07/2013 Facebook upgrades search functionality by Andy Carter
Facebook has once again added to the features it provides users. The Graph Search function has improved search functionality. The addition makes it important for businesses to keep their pages updated.05/07/2013 Online Video Still Making A Splash by Andy Carter
Online video is very important to brands looking to make a splash online. YouTube has now been joined by video consumption on social media as key areas to consume content.03/07/2013 It pays to be Visual by Steve Swallow
Building an audience is vital for online brands and this can be done through visual content.01/07/2013 Is your social media presence diverse? by Mark Richards
Social media is a must for brands in today's environment. In a bid to appeal to as many customers as possible it is important to branch out. This may include utilising other sites or changing up what you offer.28/06/2013 There's more to social media than meets the eye by Catherine Ferguson
This weekend sees the fourth annual social media day. The medium is so important to businesses in today's modern environment. However, there are a host of platforms away from the most well-known versions that are important for brands.27/06/2013 Content marketing is here for the long haul by Andy Carter
Content marketing is a popular medium for online companies. Brands all over the26/06/2013 Quality a top priority for content marketers by Steve Swallow
world are increasing the time and resources dedicated to the area.
Keeping a brand message short and sweet will get the best results for a business online. This will ensure consumers keep coming backfor updates.25/06/2013 Google AdWords launches new feature by Andy Carter
A new Top Mover report feature has been added to Google AdWords. The frm21/06/2013 Will Google+ overtake Facebook as top social network? by Andy Carter
believes the move will help businesses save money.
Google+ is chasing down Facebook's social media dominance and could overtake its rival by February 2016, according to a new study.19/06/2013 Tweet makes it to the Oxford English Dictionary by Andy Carter
Tweet has been added to the Oxford English Dictionary in reference to the social media website.18/06/2013 Online video vital for brands by Steve Swallow
Online video is growing in popularity. Companies that embrace the trend can14/06/2013 Facebook follows Twitter's hastag lead by Steve Swallow
increase engagement and interaction with consumers. Providing unique and
entertaining video is vital.
Facebook has introduced hashtags to its social media site. This follows on from the success of the # symbol on Twitter and could have a number of benefits for brands.13/06/2013 Google adds new measures for mobile users by Kate Billinghurst
Google has new measures that will improve the experience of smartphone users. Brands that fail to optimise their site and use broken links will be penalised by the search engine.11/06/2013 Fine line between targeting your audience and stereotyping by Andy Carter
Targeting consumers that may be interested in your brand is vital. But it is crucial not to pigeonhole them as it can feel like they are being steroetyped by the business. This can lead to them turning away from a brand.10/06/2013 The customer journey is all important by Steve Swallow
The journey customers take when visiting a website is all important. Simply getting people to share content is not enough for brands. They must get something out of the interaction.07/06/2013 Google AdWords announces Image Extensions testing by Andy Carter
Google has added new images to its AdWords application. The Image Extensions addition has been designed to make advertising much easier.05/06/2013 Pinterest alterations could boost online marketing capabilities by Catherine Ferguson
Pinterest has announced a raft of changes and upgrades to its offering. The changes are designed to help both consumers and businesses looking to interact with them.04/06/2013 Facebook adds verified pages by Steve Swallow
Facebook will enable brands and celebrities to verify their pages. This will boost confidence among users that they are dealing with a legitimate representative of a brand.03/06/2013 Twitter boosts social media experience by Andy Carter
Twitter has made adjustments to improve the experience of users and businesses. The addition of tagging saves space and adds context to tweets.28/05/2013 Mobile marketing driving customer engagement by Andy Carter
Mobile marketing is important to driving customer engagement with a brand. This is down to the increased usage of smartphones and tablets by consumers. It is important for businesses to go through the doors that are opening in terms of appealing to mobile
|Copyright 2005-13 by Living Streams Consultancy UK Ltd|